Shop these collections

Travel Bags

CR7 Men & Boy's 5-pack trunks come in an attractive CR7 toiletry size travel bag great for keeping essentials organized on the go, or at home. 


CR7 Fragrance

Step into 2024 wearing a new signature scent. Shop CR7 Fragrances, from intoxicating to confident and subtle, there's something for everyone.


Loungewear Sets

Get cozy this winter in CR7's 100% Cotton Men & Boy's loungewear sets. Shop great options today with more styles arriving in January.


Why CR7

Men's Collection

CR7 Underwear for men... underwear, loungewear sets, bathrobes and socks. Deeply masculine and refined in pallets featuring molten gold, jet black and merlot; our quality made garments focus on the details, in testament to the legacy behind the brand, Cristiano Ronaldo.


Boy's Collection

CR7 Underwear for boys... underwear, loungewear sets and socks meld durable, breathable materials with fun, comfy designs.


Fragrance Collection

In 2015, after years perfecting his inaugural scent, Cristiano Ronaldo, in partnership with Eden Parfums, launched his fragrance line. From carefully chosen ingredients, packaging and names, Cristiano has been involved with each successful release. 


Try something new

Bamboo Blends

From sustainable bamboo plantations, viscose extraction, spinning, knitting and production, our luxurious bamboo collection is truly one of a kind.


Microfiber Blends

Our microfiber and micro-mesh trunks are form fitting, wicking'ly breathable and smooth to the touch.


Men's Briefs

Once a wardrobe staple, men and boy's briefs are making a comeback. For those who wear form fitting pants or want zero chance of bunching, these could be just the thing.


Available for a limited time

Men & Boy's Leggings

Manufactured in limited quantities, CR7's 100% cotton leggings are a great extra layer of warmth outdoors or for relaxing indoors. Only sold on CR7US.COM in the USA and Canada.

20%-50% OFF

Her Hipsters

Available for a limited time, grab CR7 Hipster Trunks available from girl's sizes to women's small. Only sold on CR7US.COM in the USA and Canada.

20% OFF

Men's Bathrobe

Our men's long sleeve, 2-pocket robes typically sit mid-thigh. Sleeve width is contoured for a modern, more fitted cut. This army-green style is now 50% off! Final stock.

50% OFF


11 Years of Excellence

Launched by Cristiano Ronaldo and Danish manufacturer JBS Textile Group, in 2013, this sustainably focused, fashion forward brand is turning fans of footballer Cristiano Ronaldo, into returning fans of his beautifully made, durable products. CR7 collections are designed and manufactured with an attention to detail seldom found in men’s underwear. Cristiano's legacy of perpetual motion, individuality and triumphs is threaded into each unforgettable collection of men and boy's clothing. 

Expect nothing less than greatness, from a CR7 brand